A better energy system, starting with Aussie SMEs.
What we do
Cable provides structurally cheaper power for Australian SMEs.
We own and operate a fleet of batteries, with a battery installed at each and every one of our customer sites. This battery, combined with our intelligent orchestration platform, optimises the net cost of electricity throughout the day, charging when power prices are cheap (or negative!) and discharging to meet our customer’s requirements when power prices are high.
Using a battery to manage wholesale market risk and network pricing risk is substantially cheaper than traditional retailer techniques. We pass these savings on to our customers.
It’s wildout there
The National Electricity Market (NEM) is the most volatile commodity price in the world
Selecting, maintaining and operating battery assets is complex with substantial downside. To make really great decisions on all of this requires real expertise and powerful technology.
Without Cable, customers face risk-on-risk-on-risk
They need to spend thousands of dollars on a battery, hope the warranties hold up, and automate their battery in response to an energy price which changes every 5 minutes. All the time while being exposed to very serious downside if things do not work out as planned - the price of electricity in the NEM can reach levels where the average SME is spending hundreds of dollars per hour.
We abstract all of that complexity, and take on that risk so that our customers do not have to
We are the leading risk management experts in this market, enabled by unparalleled software capabilities.
Keeping it simple
Our customers get a very simple electricity proposition: the same price per kWh, regardless of when they use it.
They are billed based on energy they use with no VPP funny business. The only notable difference for our customers from a traditional grid-only contract is that we are a delight to work with, and we put a beautiful box on site.
Our story
Cable was founded in May 2025. We passionately believe that the transition to a distributed energy system is more efficient, democratic, and resilient. We are here to accelerate that transition and transform the energy experience for our customers.
We currently serve customers in the Ausgrid network area. We have ambitious plans to roll out to other geographies soon - please do join our waitlist so that we can let you know ahead of time.
The team
We are a group of retail electricity experts, software developers, power traders, electrical engineers, and startup veterans.
We have deep experience building our own breakthrough technology companies and early team roles at some of the most iconic technology companies globally. This ain’t our first rodeo.
We are backed by a group of extraordinary investors from the startup, infrastructure, and energy worlds.
Join us!
We work in person from our Sydney office.
We are building a high performance culture where everyone is enabled to do their life’s best work. We work hard, hold ourselves to high standards, and support each other to deliver excellent work. We are kind & fun. We know that it’s a marathon not a sprint.
We are constantly on the lookout for outlier talent to join our team - please check out our Careers page here for open opportunities. Please also feel free to reach out to us at any time at jobs@cable.energy.